INTERNAL MEMO TO ALL PRESENTERS:
FROM YOUR DREADED PROGRAMME CONTROLLER.
As the programmes are getting better every week I think it's time we just have look at a couple of points.
From Programme Controller.
To All Broadcasting and site staff
Subject DO'S AND DON'TS.
DO Start all programmes with PIPS, YOUR ID Jingle, and then SEGUE directly to the first chart record on your playlist. Thank the last presenter, and promote other presenters following but...
DON'T Over promote other shows, the phone number, and the address for the sake of doing so on a link. When in doubt, shut up!
DO Log what you have played on the format sheet the promotions with different versions are designed to be played by different DJ's, and they will require to know which one you have played in order that you can play a DIFFERENT version.
DO Get the Kaleidogram competition at THE BOTTOM OF THE HOUR. This should approximately follow the ninth record, and must NOT be back announced. The rule is KALEIDOGRAM Segue PPP Jingle Segue PPP. The Power Pick Play always follows the Kaleiodogram, and is never voiced over.
DO Follow the playlist. IT IS MANDATORY and if you don't follow it then there will be repetition of records too frequently, which will bore the audience.
DON'T Do voice overs on EVERY record.
DON'T Have dead air links except on very rare occasions for special effect.
DO Make all the chat relevant, and don't talk for the sake of it. All comment should assume the audience is intelligent, so get pronunciation of names, facts about groups, dates of Golden Oldies, New Releases etc., correct, or SHUT UP!
DO Select old records from a range of years over the last TEN YEARS.
DO Bring in records with a low level start at a later point...but...
DON'T late start records as a precedent on vocals often. IT TENDS TO ANNOY THE AUDIENCE AS MUCH IF NOT MORE THAN PERSISTENT VOICE OVERS.
DON'T Add comment to promotions while they are running.
DON'T give too many time checks especially in the afternoon,
DON'T use promotions, jingles, etc. which contain your own voice. If this is impossible, then segue to the next disc WITHOUT VOICE OVER.
DO at least ONE back to back segue per programme. Remember that we play MORE MUSIC, and we must PLAY IT. This is especially applies in the morning when we are collecting audience.
DON'T come back over vocals or instrumental beds on the end of a record in the middle of 'punch lines' of 'instrumental phrases'. This kind of thing spoils the record, and makes us look as if we do not appreciate the music, which is what we claim on air.
DON'T chase fades more than around 30 seconds before the record ends.
NEVER NEVER NEVER back announce or comment on commercials.
DON'T use too many in jokes. A little of it is fun, a lot will bore the audience.
NEVER say we are a 'pirate' or a 'Free Radio station'. Behave always on air as if we are a licensed commercial radio station, and a professional one at that.
DON'T put on funny voices (Except for special affect)
DO always project the stations image, whilst sounding friendly, and not aloof, standoffish, cold....but don't be CONDESCENDING.